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Phil Saifer
President
Phil is a "big picture" thinker whose insight and strategic expertise helped establish Vertical Marketing Network as a well-respected integrated marketing agency. With vast experience on both the client and agency-sides of business, he is uniquely qualified to select, support and lead his highly seasoned team of marketing professionals. Phil’s track record for translating research and trends into the development of wildly creative integrated marketing programs is well established. His entrepreneurial spirit, dedication to his clients and passion for building brands, which is rivaled only by his love of wine collecting, makes him a highly-valued business partner and inspiring leader.
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Diane Solem
V.P., Management Representative
Over her 25 year marketing career, this hands-on problem solver and quick-witted thinker, has shown a knack for making any multifaceted program seem practically effortless. A dynamic and well-respected leader, Diane is accomplished at masterminding multiple projects and directing the agency’s resource teams. She is well known for her attention to detail, management skills, as well as having a passion for cooking. Diane’s special blend of talent is evident whether she is stirring up brilliant business ideas, blending together the perfect program tactics or serving up a sensational soufflé.
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Danielle Conte
V.P., Group Account Director
Danielle is a super strategist who always has her eyes on how plans will translate to campaign mechanics. With her 15+ years of client and agency experience, this savvy kids marketing pro and aspiring foodie, is full of energy, creative insights and big, bold ideas. She is a 24/7 business partner, passionate about discovering new opportunities, marketing approaches and innovative ways of helping her clients meet and exceed their business objectives. She has a great sense of what’s “cutting edge” and a real flair for turning what’s entertaining, fun and happening into exciting marketing concepts.
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Nicco Mouleart
Senior Account Director
A trade and co-marketing big leaguer, Nicco is known for hitting home runs in the aisles of supermarket, big box and chain store retailers as well as specialty stores. His experience in the strategic development and turn-key execution of integrated national, local and grass-roots programs make Nicco a pro at getting retailer account and national marketing programs accepted, supported and executed at the store level. Whether he is working on a special event game plan or driving home point-of-sale messaging, this avid Angels fan is a real team player who is always out to win for his clients.
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Valerie Isozaki
Account Director
This hands-on professional has expertise in all aspects of integrated marketing from concept development through execution, including offline and online contest, game and sweepstakes management. She is recognized for her ability to analyze and solve multi-faceted marketing challenges. Her true claim to fame comes from her talent for baking up sales-driving programs for a vast number of entertainment properties, though she is also an accomplished and creative baker as well. Valerie’s wide range of client and agency-side experience has enhanced and expanded her ability to continually serve up marketing successes.
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Betsy Berman
Executive Director, Insights
A trend spotter, consumer insights specialist and shopper extraordinaire, Betsy’s 25+ years of experience as an innovative thinker, creative catalyst and team leader has earned her the reputation of being a conceptual “diva”. From generating thousands of creative nuggets while facilitating involving ideation sessions to developing solid, full-blown concepts to identifying and relating relevant trends, Betsy’s creative energy, infectious enthusiasm and insightful marketing expertise continue to inspire colleagues, clients, customers and sales.
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Francis Orlando
Creative Director
An avid auto-enthusiast and music lover, this on-track and upbeat creative has a distinctive flair for crafting attention-getting, brand-boosting marketing campaigns. Francis drives assignments from conceptual infancy through award-winning completion. His 20 years of experience and adaptive style allow him to steer creative execution in the right direction, while harmonizing with established parameters to deliver cohesive communications. Francis has created and orchestrated innovative sales driving collateral, event staging projects, and brand identity programs, including many successful product launches.
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Jeff Courtney
Senior Creative Director
Jeff's creative energy stems from balancing his passion for beauty and serenity with an interest in innovation and an innate sense of business and marketing principles. He describes his talent as "pushing pixels in the digital Dao into new expression of creative visions" and demonstrates his fine arts background in everything from his Zen garden to high-impact integrated marketing vehicles. Wanting to share his 25 years of experience with the next generation, Jeff also serves as an adjunct Professor at California State University Northridge, where he is teaching the latest in technology mediums for the creation of great communications.
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Meryl Kotin
Group Financial Director
Meryl provides the leadership in the finance and ROI for clients and the agency alike. To get on her good side, know that she likes Reese's Peanut Butter Cups. Use that information wisely!
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Kate Clarkson
Account Executive
Kate goes to great lengths to accomplish her professional as well as personal goals. Her motto is "Go the extra mile!" whether it is meeting our clients' daily challenges or reach the mountain tops she loves to hike.
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Cristina Vazquez
Account Executive
Even though Cristina speaks five languages, she still doesn't understand the meaning of "no". That's why she is our reigning Shooting Star Award winner and our favorite fashionista.
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Barbara Heidelberger
Traffic Manager
Barbara knows what's important. From keeping an eye on every project detail to delivering every assignment on time, to selecting the perfect Peaberry Coffee, you can count on Barb.
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Joanne Hilton
Project Manager
Joanne is a woman of great passion whether it's developing a cool branded premium or enjoying the latest arts and crafts or driving a dirt track race car. Whatever it is, you know it's done with style and precision.
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Alice Lin
Project Manager
As a seasoned world traveler and passionate cook, Alice knows what it takes to get the most out of her endeavors. Her clients can expect the same attention to detail and planning to reach their goals.
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Copyright © 2012 Vertical Marketing Network LLC. An Integrated Marketing Agency • 15147 Woodlawn Avenue • Tustin, CA 92780
Tel 714-258-2400 • Fax 714-258-2409 • Email: info@verticalmarketing.net
Registered trademarks and logos are the property of their respective owners.








